“Lionel Trademarks Classic Orange and Blue Lionel is proud to announce that it joins the ranks of McDonald’s®, John Deere® and Crayola® after the United States Patent and Trademark Office granted official registration of the classic Lionel orange and blue colors.
“A 1995 U.S. Supreme Court decision provides that the trademark law protects colors that are strongly associated with a product or manufacturer. The verdict proves that as goods and services continue to integrate into the daily lives of all Americans, color marks assume added importance because they overcome the language or cultural barriers faced by more traditional word or device marks.
“As with all Lionel trademarks, Lionel L.L.C. intends to protect its unique color palette to prevent consumer confusion from misleading competitive products, advertising or collateral materials.”
The above is an understandable business move considering the proliferation of knock-offs, reproductions, repaints and outright copies by other manufacturers or third parties.
One interesting point is that I recall as a kid growing up (still not sure if this has officially kicked in yet) in the 50s, and soon to be 50 myself, the overwhelming color of those Postwar boxes was orange, with blue and to a lesser degree, crème.
So why not patent all three colors?
My next question towards you is what is the significance of orange and blue?
Being a native “New Yawker”, the official colors of the flag of the City of New York are orange, blue and white. Considering Lionel started a block away from New York City Hall, it may seem to be a logical reason.
Whatever the motivation or symbolism on the part of Lionel, orange and blue, with sometimes white and/or crème, are the officially acknowledged colors of the Company.
In 1982, Lionel produced #5712 woodsided reefer refrigerator car in what we will recognize as the official color scheme. It was predominately orange with blue roof, doors, and sides and a typical Postwar type Lionel trademark label. Some collectors do not consider this item to be part of the set because it lacks the “Circle L.”
Perhaps in response to the “unofficial” set offered by Hudson Products, Lionel was determined to come out with a set of their own, and started an unofficial continuing separate sale set, this time with the “Circle L” symbol that I recall seeing on the my original ZW transformer and the balloon from the #3470 Aerial Target Launching Car.
In the 1983 Fall Collector Center brochure, we were first shown #8380 Lionel Lines SD-28 diesel, #9239 Lionel Lines N5C caboose, and #9849 Lionel Lines refrigerator car.
Future issues would include #6214 Lionel Lines gondola, #6313 Lionel Lines tank car, #9492 boxcar, #5733 bunk car, #19303 Lionel Lines quad hopper (two different type, an aqua blue and a royal blue circle “L”), #16933 Lionel Lines flatcar with two autos, and #19420 Lionel Lines vat car rounding out the “Circle L” series.
The Greenberg Guide to Lionel Trains 1970-1991 Volume II lists #16323 Lionel Lines TOFC flatcar as part of this set, but with a gray flatcar and blue trailers it just did not “do it” for me.
I do however, have other plans for this car in a future article, although I did use the trailers and modified the flatcar as you will later read.
I mistakenly purchased #19423 Circle-L Racing Flatcar w/two stock cars “6424” because the 1996 catalogue showed the cars as orange and blue with a yellow flatcar, but they eventually came out as gold and white, close but no cupie doll.
Many of us may be aware that Ringling Brothers and Barnum and Bailey Circus has two trains, the red and blue, that represent two shows touring the United States at the same time. A future article will show examples of each.
I have taken this thought and run with it, taking it to what I think is the next level.
As many of you have read in my past articles, I have usually reported upon variations of the same type of item. This time, we will deviate slightly to create our own unique rolling stock and engines.
I have included additional predominately orange cars, modified some, and also put together an Ultimate Blue freight set, Ultimate Crème and White freight set, and an Ultimate passenger set.
See if you can add to any of the following:
THE ULTIMATE ORANGE FREIGHT TRAIN
ENGINES:
#8380 Lionel Lines, SD-28
#18846 1997 Lionel Centennial Series GP9 Diesel Locomotive
Taylor Made Trucks LT-702 Lionel Lines Beep, modified with power truck
611 Jersey Central NW-2
#2341 Jersey Central FM Trainmaster
#18321 Jersey Central FM Trainmaster “2341”
#2133900 Lionel 2021 Locomotive of the Year
Jersey Central Passenger Set # 31758
#18388 Jersey Central FM Trainmaster from #31758 “#2270W Jersey Central Passenger Set”
AQUARIUM CAR:
#52265 Milwaukee LRRC Aquarium Car
#36859 Lionel Lines Aquarium Car
BOXCAR:
#5712 Lionel Lines Woodside Reefer
#9492 Lionel Lines Boxcar
#9849 Lionel Lines Reefer
#7610 Virginia Boxcar
#9040 General Mills Wheaties Boxcar
#83636 115th Boxcar Design Winning Boxcar
#11849 1998 Lionel Centennial Series Reefer Cars 4-pack
TCA members who shop at Amazon.com can have each of their normal purchases generate a modest payment to TCA! And it won’t cost you anything!
The Train Collectors Association is now a participant with AmazonSmile, which is a special website operated by Amazon that lets customers enjoy the same wide selection of products, low prices and convenient shopping features as on Amazon.com.
The difference is that when customers shop at AmazonSmile (smile.amazon.com), the AmazonSmile Foundation donates 0.5% of the price of eligible purchases to the charitable organizations selected by customers.
The process is simple. Just search for and select Train Collectors Association when you sign up and shop at smile.amazon.com.
You use your regular Amazon.com username and password, but when you log in to smile.amazon.com, you’ll see that you are supporting TCA with your purchases:
Note that if you just log in to the regular amazon.com, this benefit does not operate.
There are no costs to either you or TCA, but TCA benefits!
This is a great way for TCA to earn extra cash to offset costs, so sign up today to help support TCA.
* Note: TCA is not a party to any of your Amazon transactions, and does not endorse any products or vendors.
Helping TCA with your ebay purchases when you use PayPal
If you’re an ebay user and have a PayPal account you use to make payments, you can designate a donation for TCA when you’re checking out — any amount, small or large.
If you’re a regular seller on ebay, you can pre-designate a percentage of your sales to be donated automatically in your name to TCA as long as the purchaser pays with their PayPal account.
In both cases, you will receive a donation receipt from the PayPal Giving Fund, and enjoy applicable tax advantages.
How to do it:
Click on the image above, or use this link. This will take you to ebay, where you will see the following page (log in to ebay if you are not already):
This offers TCA as an option. Click on the “Add to My Charities” button where indicated with the red arrow. Thereafter, when you make a purchase, at checkout you will be offered the option to make a donation to TCA in any amount of your choosing. Small amounts add up, larger ones are great! It’s always up to you!
The option will appear at the lower part of your checkout page, something like this:
If you’re a regular seller on ebay, you can allocate a portion of your sales proceeds to be donated to TCA. Look at the green arrow marked “Optional” above to see how to do it. Details on how ebay calculates the donation may be read here. This is a wonderful way to share the financial benefits of your hobby with the organization that promotes it!
An added benefit to TCA is that these donations are not subject to normal processing fees, so that makes your donation work harder!
* Note. TCA is not a party to any of your eBay transactions, and does not endorse any products or vendors. PayPal issues the receipts to you for your donation, not TCA.